PHUKET

INVESTMENT GUIDE

Thailand enters 2026 as one of the few markets in Southeast Asia combining record tourism growth, strong rental demand and a property sector where entry prices still make sense for international investors.

WHAT'S INSIDE THIS GUIDE

WHY INVEST IN PHUKET

Record Tourism Growth

Phuket welcomed over 10 million international visitors in 2024, creating one of Asia's strongest tourism-driven rental markets.

Strong Rental Yields

Gross rental yields average 6.28%, while professionally managed villas and branded residences can achieve 9–10% annually.

Limited Land Supply

Only 15% of Phuket's land remains available for development, supporting long-term capital growth.

Affordable Entry Prices

Prime west coast condominiums remain available from US$150,000–$200,000, offering attractive value compared with similar global resort destinations.

International Buyer Demand

Demand from European, Middle Eastern, Chinese and Russian buyers continues to strengthen Phuket's prime residential market.

Long-Term Growth

Infrastructure investment, tourism expansion and long-term residency programmes continue to strengthen Phuket's investment outlook.

INVESTMENT SNAPSHOT

10 Million+

VISITORS

International visitors in 2024.

6.28%

YIELDS

Average gross rental yields.

15%

LAND

Land remaining for development.

461,000+

POPULATION

Estimated population in 2025, supported by a growing expatriate community and long-term residents.

A PREVIEW OF THE GUIDE

01 | Phuket Housing Market Analysis

02 | Phuket Investment Case

03 | Population Growth

04 | Rental Market Performance

 

05 | Long-Term Market Outlook

🔒 The full guide includes:

✓ Thailand Economic Outlook  ✓ Residential Market Performance  ✓ Rental Market Analysis 
✓ Population Growth  ✓ Lifestyle & Demand Drivers  ✓ Long-Term Infrastructure Projects  ✓ Future Investment Outlook

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